Oh you know, just a standard night at The Standard Hotel… nbd…
Seriously one of the coolest things I’ve ever seen!!! Even a street full of jaded New Yorkers was blown away. Each one of these lights is A HOTEL ROOM— complete with choreographed dancer inside.
Target, you are amazing!!! NYC loves you.
Now THAT is how you make an entrance. The first fully-wrapped train to ever run the NYC rails.
Well done, Target! We’ve been waiting a long time for you to find a permanent home on our little island. (NYC the blog)
First Ever Full Length Ad Wrapped Train Runs In NYC (via NYCTheBlog)